IBM-Backed Blockchain Trial Takes Aim at Advertising’s Middlemen

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Working with IBM and Salon, AdLedger is launching a proof-of-concept to show how ad spend can be managed more transparently on a private blockchain.

Posted by Ian Allison on April 18, 2018 @ https://www.coindesk.com/ibm-backed-blockchain-trial-takes-aim-advertisings-middlemen/

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