American Express Taps Hyperledger Blockchain for Rewards Program Revamp


American Express has deployed Hyperledger’s blockchain technology to make its Membership Rewards program more versatile, marking the first application of blockchain technology to a major U.S. financial services loyalty program. Under the revamped program, merchants will be able to create Membership Rewards offers on their own platforms to engage customers and at the same time

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Posted by Lester Coleman on May 25, 2018 @ https://www.ccn.com/american-express-taps-hyperledger-blockchain-for-rewards-program-revamp/

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